PriceGrabber, ShoeDazzle, Legalzoom & Shopzilla Founders Back Online Social Platform For Retailers, Social Annex

Social Annex, a retail-focused social platform that's been in stealth mode for the past two years, is today announcing having gained the attention (and the investment) of some big backers of e-commerce, just in time for its public debut. In addition to?Kamran Pourzanjani, the former CEO and founder of PriceGrabber, and Brian S. Lee co-founder of ShoeDazzle, Legalzoom, and Honest.com, Social Annex is now seeing investment from Jody Mulkey, CIO and SVP of Technology at Shopzilla, and Lawrence Ng, the co-founder of Oversee.net. Terms of the investments were not disclosed.

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